Text links generally are effective because they check the eye of reader and interest them. Most people have begun to block out and ignore banner ads because there are so many on the internet. If you have a randomly placed text link on your site, a visitor is twice as likely to click on it. Placing a text link inside an article or content on your site will make visitors five times as likely to click on it. This is the effective way to advertise your product on the internet. Provide useful information to your visitor and endorse a product that will help them with their problem. Use this method woth text links and you'll see your sales increase dramatically.